In the golden age of early ’90s hip-hop, few party anthems captured the energy of a generation like Tag Team’s explosive hit, “Whoomp! (There It Is).” Released in 1993, the single was an instant smash, skyrocketing up the Billboard charts and becoming a staple at clubs, sporting events, and backyard cookouts across the country. Hailing from Atlanta, the duo—DC the Brain Supreme (Cecil Glenn) and Steve Rolln (Steve Gibson)—blended booming basslines with chant-worthy hooks, helping define the era’s feel-good hip-hop.
“Whoomp! (There It Is)” was more than a hit—it was a cultural moment. Certified multi-platinum, the track became an iconic slice of ’90s nostalgia, later appearing in countless films, TV shows, and sports arenas. While the duo didn’t repeat the chart-topping success of their breakout single, they remained beloved figures in pop culture thanks to their fun-loving style and undeniable charisma.
Decades after their initial rise, Tag Team experienced an unexpected resurgence, thanks to a clever remix of their classic hit. In 2020, the group was featured in a wildly popular GEICO commercial, where “Whoomp!” was reimagined as “Scoop! (There It Is)”—a hilarious and catchy jingle about ice cream. The ad went viral, introducing a new generation to the group’s infectious energy and giving longtime fans a reason to celebrate their return. The commercial’s success reaffirmed Tag Team’s enduring appeal and once again placed them in the national spotlight.
Now recognized not only for their place in hip-hop history but also for their ability to adapt and entertain across decades, Tag Team continues to ride the wave of their renewed popularity—proving that good vibes and catchy hooks never go out of style.
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