Kurt Vonder Haar, marketing director for Highland Speedway, recently appeared on the Dirty Right Rear Podcast, brought to you as always by The Barn, to discuss the track’s growth, challenges, and upcoming marquee events. A seasoned marketing expert with a background in corporate event planning, Kurt has helped transform Highland Speedway into one of the top short tracks in the region by growing sponsorships from 12 to 75 and expanding its digital reach through social media and TikTok.
The Barn 